Sunday 14 March 2010

It's More Than 60 Minutes - Support Earth Hour 2010

 

Get involved. Come witness the live event, or simply do your part by switching off and tuning into the earth, and to yourself. A simple action with a powerful message that could change how you view life and your role in it forever. 

Also, follow me on Twitter and FB in the run up to Earth Hour 2010 and live from the event on the 27th of March!



MEDIA RELEASE  


STELLAR LIST OF PROMINENT PERSONALITIES IN SINGAPORE PLEDGE COMMITMENT TO WWF'S EARTH HOUR 2010 

Nadya Hutagalung returns as strong supporter of Earth Hour for the second time 

More well-known faces step up to join Singapore’s fight against climate change including: Utt, Hady Mirza, Denise Keller, Jamie Yeo, Tung Soo Hua, Chua Enlai, Jacqueline Chow, Anita Kapoor, Adrian Mok, Aun Koh, Jo Soh and Jack & Rai 

(yeah, that's me!)

Singapore, 11 March 2010 – WWF, the World Wide Fund for Nature, announced today that an inspiring line-up of prominent personalities in Singapore have pledged their support for Earth Hour, due to take place on 27 March 2010 at 8.30 pm. The wide reach and influence of these stars will help spread the message island-wide that we can all take personal responsibility in lessening our adverse impact on the environment. 

International host and founder of GreenKampong.com, Nadya Hutagalung, returns as a strong supporter for the second consecutive time. She is accompanied by other well-loved local personalities like Utt, Hady Mirza, Denise Keller, Jamie Yeo, Tung Soo Hua, Chua Enlai, Jacqueline Chow, Anita Kapoor, Adrian Mok, Aun Koh, Jo Soh of Hansel and popular music duo, Jack & Rai. They are lending their star power to make Earth Hour 2010 reach even more people in Singapore.   


Together, they represent a strong and collective voice in raising the profile of WWF’s environmental campaign to call on all Singaporeans to make ‘Earth Hour, Every Hour’ by taking their commitment beyond 60 minutes and adopt a sustainable lifestyle. 


They will be sharing their thoughts on the significance of Earth Hour through digital platform such as blogs and Facebook as well as lobbying support from their followers to participate in the ‘big switch off’ event. A number of the artistes and personalities will be making special public appearances at the Esplanade Park on 27 March 2010 for the ‘big switch off’ event with some contributing their special skills and/or performances. 

Amy Ho, Managing Director of WWF Singapore, welcomed all the public personas to the Earth Hour family. She remarked, “Globally, this year’s focus of Earth Hour is on Showtime!’ - Show the world what can be done and show where you stand in the fight against climate change. I’m delighted that so many public figures in Singapore are embracing this ethos and taking a lead in making a stand against climate change. We thank them all for their support.” 


What Earth Hour means to me: 

Anita Kapoor, Host, Writer & Earth Hour Supporter said, “There is no ‘movement’ without action. There is no action without inspiration. There is no inspiration without information. Inform, inspire, act and give the earth a chance. Turn off and tune in. Support Earth Hour 2010.” 


Globally, renowned international celebrities and revered community figures have also pledged their support to Earth Hour 2010 including international artist Tom Jones, actress Cate Blanchett, Archbishop Desmond Tutu, Chinese film star Li Bingbing, Portuguese footballer Nuno Gomes and South African rugby international Bryan Habana. 


HOW TO GET INVOLVED 

Earth Hour 2010 promises to be one of Singapore’s largest street parties with activities for the entire family.  This year’s outdoor concert, hosted by Jamie Yeo, will take place at the Esplanade Park where all are welcome to attend and witness Singapore’s skyline plunge into darkness.  

Getting involved Earth Hour 2010 is easy.  Supporters just need to follow a simple three-step process:  

1. Sign up for Earth Hour 2010 on www.earthhour.org  


2. Make a resolution: Commit to long-term efforts to reduce your impact on the environment 


3. Switch off your lights for one hour on Saturday, 27 March 2010 from 8.30pm to 9.30pm or longer 

Members of the public are also invited to participate in WWF Singapore’s online competition entitled: ‘My Earth, My Ideas’.  Open to people of all ages and from all walks of life, Singaporeans have the opportunity to share their innovative and effective ideas on how we can lessen the negative impact of our actions on the environment during Earth Hour and every hour.  The best three written responses in 80 words or less will stand to win over S$1,000 worth of fabulous prizes.  

The entry form can be found on the Earth Hour website (www.earthhour.org) and clicking on the Singapore link.  Entry deadline is 21 March 2010.  

Winners will be announced at the official Earth Hour event - Esplanade Park on 27 March 2010.  The top ten ideas will be shared with the public to encourage every person to make a difference to environmental protection as an individual. 


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